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  • 2021/5/11 PM6:55:00App Store stopped more than $1.5 billion in potentially fraudulent transactions in 2020
    Apple helps keep the App Store a safe and trusted place for users to discover apps by detecting and taking action against fraudulent developers and users. Threats have been present since the first day the App Store launched on iPhone, and they’ve increased in both scale and sophistication in the years since. Apple has likewise scaled its efforts to meet those threats, taking relentless steps forward to combat these risks to users and developers alike. It takes significant resources behind the scenes to ensure these bad actors can’t exploit users’ most sensitive information, from location to payment details. While it’s impossible to catch every act of fraud or ill intent before it happens, thanks to Apple’s industry-leading antifraud efforts, security experts agree the App Store is the safest place to find and download apps.* In 2020 alone, Apple’s combination of sophisticated technology and human expertise protected customers from more than $1.5 billion in potentially fraudulent transa ...
  • 2021/5/4 PM4:17:00Apple Search Ads introduces a new way to promote apps
    Apple Search Ads has always made it easy to promote your apps at the top of relevant search results on the App Store. Now you can reach users even before they search with an ad placement on the Search tab. It’s a simple and effective way to help users discover your apps. Try Apple Search Ads for free with a 100 USD credit. Learn more about Apple Search Ads
  • 2021/4/29 PM11:12:00Search suggestions now on the App Store
    The App Store provides a safe and trusted place for users around the world to discover and download your apps. And now with search suggestions, it provides another great discovery method. When users search on the App Store, they see suggested search terms related to what they’re looking for. Tapping a suggestion adjusts their search, so they’ll easily find even more apps that might fit their needs. App Store search is one of the main ways that users discover apps, and developers are already seeing more downloads from those who use these suggestions. Search suggestions are currently available in Australia, Canada, the United Kingdom, and the United States. Additional regions will be made available over time. Learn best practices for App Store search optimization

2018/10/19 AM8:42:24

執筆者: Mr. RS

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